For a creative professional, nothing inspires a fresh perspective than travelling, deepening the understanding of cultural context in design. Personally, whenever I want to break from my design style or get over a creative block, I always turn to my mood boards curated from my travels over the years. The latest addition to this mood… Continue reading A Creative’s Guide to South Korea
Inspired by Project Fizzion - a new AI-powered design system co-developed by The Coca-Cola Company and Adobe, I thought of experimenting with branded templatization in Adobe Express (without any customization of Firefly model) to see how far it can help in standardizing the content within set brand guidelines. And what could be better than creating… Continue reading Magic wand for on-brand creatives!
A personal green and red light for the creative trends. The beginning of the year is the perfect time to reflect on the previous year, learn from it and plan the way ahead. Hence, before I get back to work, I decided to put together a list of creative trends that I would love to… Continue reading Creative trends for 2025!
Earlier this week, Hennes & Mauritz (abbreviated as H&M) created a buzz by announcing its 3D store in the Metaverse. While H&M has been the first to open a retail clothing store in the virtual universe, there have been lot of big players already marking their territories in the virtual realm. The rebrand of Facebook… Continue reading Marketing and the Metaverse
The Creative Lens 